Cristine Carlton December 01, 2013
Municipalities across the country may have a fresh solution for stormwater runoff in PaveDrain. The Wisconsin-based company sells permeable, arch-shaped pavement that maximizes onsite stormwater capacity during heavy rain and expects to install more than 1 million square feet of its product in 2014. The main architect of the PaveDrain system, CEO and founder Doug Buch, recently went “In the Spotlight” with PitchBook TV as part of our “On the Scene in Wisconsin” series to discuss the company’s product, background and future.
PaveDrain sells a new permeable paving technology based on decades-old articulating concrete block. We sell our technology via licensees or contract-manufacturing around the globe.
Number of Employees
Two, for now. However, we put dozens of people to work at various levels—from temporary laborers to project engineers—during our manufacturing and installation process. One of our “feel good” stories involves Cliff, a young, temporary laborer out of the Quad Cities (in Iowa and Illinois). He has two young children and has been in and out of rehab and jail several times. He finally decided he needed to get his life in order to support his kids. He worked very hard for two weeks on a large project we were having fabricated at the local block manufacturing facility and ended up getting hired full time by the block plant following completion of the job.
PaveDrain will also be hiring regional managers across the country in the years to come. Depending on the size of their respective territories, they will be supported by a manufacturing or production manager. A typical production manager will support two to four regional managers. An increase in the usage of the PaveDrain system will also mean more temporary jobs for the “Cliffs” of the world.
What is PaveDrain’s flagship product and where is it in the development process?
The PaveDrain system. It is developed and being marketed and manufactured through the United States. The next generation of block will be able to be heated via solar power.
What is the story behind PaveDrain’s founding?
Doug Buch founded PaveDrain in 2007 following a 20 year career focusing on articulating concrete blocks for erosion control. In 2010, PaveDrain sold a 25% stake in the company to Maryland-based Ernest Maier.
Can you describe any recent milestones or goals that PaveDrain has accomplished?
During the 2013 calendar year we will have installed just over 300,000 square feet of product around the United States.
What are future milestones or goals for PaveDrain?
We expect to install more than 1 million square feet in 2014 and hire three to four additional employees around the country.
How has Wisconsin provided you with the necessary resources to grow your business?
State representatives helped us meet with high level Department of Transportation and municipal officials early on in the startup process. We have recently applied for a Wisconsin Economic Development Corporation (WEDC) grant for an overseas trip to the Singapore Water Week. Expansion into foreign markets is one of our key strategic initiatives for 2014. Getting started overseas is expensive and this grant will go a long way to assisting this expansion.
Click here to see more “On the Scene in Wisconsin” footage.