JustFab, a fashion subscription e-commerce company, has raised $40 million in Series C funding led by Hong Kong-based Shining Capital Management. The company has now raised about $179 million in funding to date, including a $76 million Series B investment that valued the fashion retailer at about $304 million in July 2012. That round was led by Rho Ventures and included participation from Matrix Partners, Technology Crossover Ventures and Intelligent Beauty, all of which participated in the new financing. The new funds provide JustFab with cash flow for future acquisitions and other opportunities for growth.
Launched in 2010 as a fashion brand offering women’s footwear, JustFab has since expanded into multiple categories, including handbags, denim, jewelry and children’s apparel. Additionally, the company has topped 3 million members in Europe alone.