Investors Dish Up Capital for Grocery Delivery Services
December 13, 2012
Sure, we all have to eat, but long gone are the primitive days of hunting and gathering… and now, even going to the grocery store is becoming a thing of the past. This week, HelloFresh and NatureBox, two companies offering home delivery services for food, received VC funds to expand their services. Some companies, like Instacart for example, have even gone mobile, offering smartphone applications that make the ordering process extra snappy.
According to the PitchBook Platform, 21 companies offering grocery, meal or snack deliveries have received venture backing—12 of which have sprouted up in the last three years. 2011 was a particularly hot year for the industry, raking in $76 million of the $131.4 million of total capital invested. Each with two investments in the space, 500 Startups, Amicus Capital, Battery Ventures, Benchmark Capital and Lightspeed Venture Partners have all become notable backers in this sizzling scene.