GuideSpark, a provider of employee communications and engagement solutions, has secured $15 million in funding led by New Enterprise Associates and joined by existing investors Storm Ventures and IDG Ventures. In conjunction with the transaction, NEA's Peter Sonsini will join the company's Board of Directors. GuideSpark has now raised $20 million in total funding to date including a 2013 $5 million Series A round.
GuideSpark helps customers educate employees and deliver information on complex topics such as benefits, healthcare reform, compensation programs, compliance and more, transforming traditional employee communications into engaging video and mobile experiences. The company also provides customers cloud-based access to analytics to measure and drive their employee engagement. The fresh funds will be used to fuel growth, as the company plans to invest aggressively in new products, technology and employees to meet the needs of its growing customer base.