Welltok, provider of a health optimization platform, has raised $22.1 million in Series C funding led by New Enterprise Associates and joined by existing investors. The round also included participation from new investor Qualcomm Ventures, as well as IBM, which made Welltok the first investment in its $100 million VC fund aimed at tech startups leveraging the Watson cognitive computing system. Welltok’s app will call on Watson’s ability to uncover insights from Big Data by understanding the complexities of human language, reading millions of pages of data within seconds and improving its own performance by learning.
Welltok offers an integrated platform for payers, health systems, ACOs and other population health managers to manage their health improvement programs, providing an engaging and rewarding way for consumers to take control of their physical, emotional and financial health. The company, which has now raised over $52 million in total funding, will use the new capital to develop its (IBM Watson-powered) CaféWell Concierge product line, which will address consumers' questions about their health conditions and activities through personalized dialogue.