Organic Marketing Platform Linkdex Secures New Funding
March 27, 2014
Linkdex, a Web-based enterprise platform for search engine optimization (SEO), PR, social, content marketing and business intelligence, has secured a major funding round led by Oxford Capital, which joins existing investor Amadeus Capital.
Established in 2010, the company was originally focused exclusively on SEO but quickly evolved to include tools that enhance online marketing, social media and public relations strategies. Linkdex’s clients use its platform to quantify and improve the value of their online content, as well as to identify the most influential authors, publishers and websites in their sectors; clients purchase annual licenses for the software and pay monthly charges according to the volume of data consumed.