Social Media Analytics Platform Topsy Acquired by Apple
December 04, 2013
Topsy, a real-time social analytics platform, has been acquired by Apple (NASDAQ: AAPL) for reportedly more than $200 million. Based in San Francisco, the company operates an index of the public social Web, providing comprehensive analysis of hundreds of billions of Tweets and leveraging them to index, analyze and rank content on Web pages across millions of unique sites.
Topsy has completed multiple financing rounds since being founded in 2007. The company was seeded with $950,000 in January 2008, garnering a valuation of $6.2 million, and then raised $11.2 million in funding later that year, watching its valuation more than quadruple to $26.9 million. By the time that Topsy raised a $5.3 million Series D round in 2012, its valuation had grown to nearly $60 million.