Swipely Grabs Largest Funding Yet in $20M Series C
May 30, 2014
Swipely has brought its total funding to $40.5 million, after closing a $20 million Series C round. The new financing was led by Pritzker Group Venture Capital, and received participation from First Round Capital, Index Ventures and Shasta Ventures. The company will use the new capital to accelerate the growth of its marketing, operations and financial monitoring platform. Its software helps businesses track data from all financial transactions, generating sales summaries, data on new and returning customers, and insight into details such as how a well a marketing campaign has fared. Swipely last raised funding in a $12 million Series B in 2013, which valued the company at more than $33 million.