With $7.4M in Tow, LocalVox Swoops in for Postling Purchase
November 02, 2012
When your social media presence explodes, you need something to keep it all organized. To this end, venture-backed SaaS provider LocalVox Media has snapped up Postling, basically a social media inbox that acts as a workflow tool for gathering relevant social activity and suggesting responses. Postling’s social inbox product was integrated into LocalVox's new content marketing and local discovery engine, but will keep operating as a standalone application, too. LocalVox, a local, social and mobile marketing platform, recently raised a $7.4 million round led by a GSO Capital Partners local media holding company.