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C3 Metrics

Description

Provider of media analytic services for measuring the actual value of online marketing channels. The company offers Full Funnel Attribution, a real-time decision engine that outputs metrics for making media buying decisions. Its platform is designed to allow advertisers, agencies and publishers to measure the effects of their advertisement campaigns on sales.

2008

Founded

PRIVATE

Status

11-50

Employees

Series A

Latest Deal Type

$1.05M

Latest Deal Amount

$1.05M

Total Amount Raised

Description

Provider of media analytic services for measuring the actual value of online marketing channels. The company offers Full Funnel Attribution, a real-time decision engine that outputs metrics for making media buying decisions. Its platform is designed to allow advertisers, agencies and publishers to measure the effects of their advertisement campaigns on sales.

Website:

www.c3metrics.com

Ownership Status

Privately held (backing)

Financing Status

Venture Capital-Backed

Primary Industry

Media and Information Services (B2B)

Other Industries

Other Software

Primary Office

Pease International Tradeport 2 International Drive Portsmouth, NH 03801United States +1 (603) 610-0575
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C3 Metrics Valuation and Funding

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Deal TypeDateAmountRaised to DatePost-ValStatusStage

C3 Metrics Cap Table

Stock# of Shares
Authorized
Par ValueDividend Rate (%)Original
Issue Price
LiquidationLiquidation
Pref. Multiple
Conversion
Price
% Owned

C3 Metrics Investors (2)

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Investor NameInvestor TypeHoldingInvestor SinceParticipating RoundsBoard
Seat
Contact
Info
Laconia VenturesVenture CapitalMinority000 0000000 0000
New York AngelsAngel GroupMinority000 0000000 0000
Laconia Ventures Venture Capital
New York Angels Angel Group

C3 Metrics Executive Team (5)

NameTitleBoard
Seat
Contact
Info
Mark HughesChief Executive Officer & Co-Founder
Jeff GreenfieldChief Operating Officer & Co-Founder
Buzby CookDirector, Executive Solutions
Luke BostonDirector of Network Ops
Matt MatejikManager, Business Development & Executive Solutions
Mark Hughes Chief Executive Officer & Co-Founder
Jeff Greenfield Chief Operating Officer & Co-Founder
Buzby Cook Director, Executive Solutions
Luke Boston Director of Network Ops
Matt Matejik Manager, Business Development & Executive Solutions
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