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DNA Response

Description

Provider of order management, e-commerce and on-line marketing services for brand manufacturers and brand marketers. The company provides sales services, enabling product marketers to engage potential customers in the online marketplaces while also providing order processing, fulfillment, inventory management and customer service.

2011

Founded

M&A

Status

11-50

Employees

Merger of Eq.

Latest Deal Type

$5.3M

Total Amount Raised

Description

Provider of order management, e-commerce and on-line marketing services for brand manufacturers and brand marketers. The company provides sales services, enabling product marketers to engage potential customers in the online marketplaces while also providing order processing, fulfillment, inventory management and customer service.

Website:

www.dnaresponse.com

Ownership Status

Acquired/Merged

Financing Status

Formerly VC-Backed

Primary Industry

Business/Productivity Software

Other Industries

Media and Information Services (B2B)

Primary Office

411 First Avenue South Suite 205 Seattle, WA 98104United States +1 (206) 995-8080
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DNA Response Valuation and Funding

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Deal TypeDateAmountRaised to DatePost-ValStatusStage

DNA Response Cap Table

Stock# of Shares
Authorized
Par ValueDividend Rate (%)Original
Issue Price
LiquidationLiquidation
Pref. Multiple
Conversion
Price
% Owned

DNA Response Executive Team (8)

NameTitleBoard
Seat
Contact
Info
Anuradha PhatarphodDirector & General Manager, India
Ted SloanChief Revenue Officer
Nathan GrimmDirector, Marketing & Product
Dana MulgaonkarVice President, Operations & Co-Founder
Sandeep GaikwadDevelopment Head
Anuradha Phatarphod Director & General Manager, India
Ted Sloan Chief Revenue Officer
Nathan Grimm Director, Marketing & Product
Dana Mulgaonkar Vice President, Operations & Co-Founder
Sandeep Gaikwad Development Head

DNA Response Board Members (5)

NameRepresentingRoleSinceContact
Info
Jack RubinDNA ResponseBoard Member000 0000
Mark DiSalleSelfBoard Member000 0000
Patrick TerrellSelfBoard Member000 0000
Ranjit MulgaonkarSelfCo-Founder, Board Member, Chief Executive Officer and President000 0000
Rick HennesseySelfBoard Member000 0000
Jack Rubin Board Member DNA Response
Mark DiSalle Board Member Self
Patrick Terrell Board Member Self
Ranjit Mulgaonkar Co-Founder, Board Member, Chief Executive Officer and President Self
Rick Hennessey Board Member Self
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