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Sweet Tooth

Description

Provider of an online platform designed to build points based loyalty programs. The company's online platform helps brand to create powerful, white-labelled, point-based programs that substantially increase customer retention and sales, enabling businesses to grow with profitability.

2012

Founded

PRIVATE

Status

11-50

Employees

Seed

Latest Deal Type

$2.25M

Latest Deal Amount

$2.25M

Total Amount Raised

Description

Provider of an online platform designed to build points based loyalty programs. The company's online platform helps brand to create powerful, white-labelled, point-based programs that substantially increase customer retention and sales, enabling businesses to grow with profitability.

Website:

www.sweettoothrewards.com

Ownership Status

Privately Held (backing)

Financing Status

Venture Capital-Backed

Primary Industry

Application Software

Other Industries

Social/Platform Software
Business/Productivity Software

Primary Office

305 King Street West Suite 901 Kitchener, Ontario N2G 1B9Canada +1 (855) 699-9322
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Sweet Tooth Valuation and Funding

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Deal TypeDateAmountRaised to DatePost-ValStatusStage

Sweet Tooth Investors (4)

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Investor NameInvestor TypeHoldingInvestor SinceParticipating RoundsBoard
Seat
Contact
Info
MaRS Investment Accelerator FundVenture CapitalMinority000 0000000 0000
OMERS VenturesVenture CapitalMinority000 0000000 0000
Points InternationalCorporationMinority000 0000000 0000
The Waterloo Accelerator CentreAccelerator/Incubator000 0000000 0000
MaRS Investment Accelerator Fund Venture Capital
OMERS Ventures Venture Capital
Points International Corporation
The Waterloo Accelerator Centre Accelerator/Incubator

Sweet Tooth Executive Team (6)

NameTitleBoard
Seat
Contact
Info
Mike RossiCo-Founder & Chief Executive Officer
Walter HuberChief Financial Officer
Mohsen HadianfardCo-Founder & Chief Operating Officer
Steve DeckertCo-Founder & Manager, Marketing
Jay El-KaakeBoard Member & Co-Founder
Mike Rossi Co-Founder & Chief Executive Officer
Walter Huber Chief Financial Officer
Mohsen Hadianfard Co-Founder & Chief Operating Officer
Steve Deckert Co-Founder & Manager, Marketing
Jay El-Kaake Board Member & Co-Founder

Sweet Tooth Board Members (4)

NameRepresentingRoleSinceContact
Info
Bruce KerrSelfBoard Member000 0000
Jay El-KaakeSweet ToothBoard Member & Co-Founder000 0000
Prashant MattaOMERS VenturesSenior Associate000 0000
Sid Paquette JDOMERS VenturesManaging Director000 0000
Bruce Kerr Board Member Self
Jay El-Kaake Board Member & Co-Founder Sweet Tooth
Prashant Matta Senior Associate OMERS Ventures
Sid Paquette JD Managing Director OMERS Ventures
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