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The Honest Company

Description

Manufacturer and retailer of baby and lifestyle products. The company offers a monthly subscription service for customized product bundles that include its branded lines of diapers, wipes, baby bath, skin-care and home-cleaning products through its website.

2011

Founded

PRIVATE

Status

201-500

Employees

M&A

Latest Deal Type

$1B

Latest Deal Amount

$228M

Total Amount Raised

Description

Manufacturer and retailer of baby and lifestyle products. The company offers a monthly subscription service for customized product bundles that include its branded lines of diapers, wipes, baby bath, skin-care and home-cleaning products through its website.

Website:

www.honest.com

Ownership Status

Privately held (backing)

Financing Status

Venture Capital-Backed

Primary Industry

Personal Products

Other Industries

Internet Retail

Primary Office

12130 Millennium Drive 5th Floor Los Angeles, CA 90094United States +1 (888) 862-8818
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The Honest Company Valuation and Funding

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Deal TypeDateAmountRaised to DatePost-ValStatusStage

The Honest Company Cap Table

Stock# of Shares
Authorized
Par ValueDividend Rate (%)Original
Issue Price
LiquidationLiquidation
Pref. Multiple
Conversion
Price
% Owned

The Honest Company Investors (16)

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Investor NameInvestor TypeHoldingInvestor SinceParticipating RoundsBoard
Seat
Contact
Info
Aeon FundsPE/BuyoutMajority000 0000000 0000
AllianceBernsteinAsset ManagerMinority000 0000000 0000
Bam VenturesVenture CapitalMinority000 0000000 0000
Brookside Equity PartnersPE/BuyoutMinority000 0000000 0000
Dragoneer Investment GroupVenture CapitalMinority000 0000000 0000
Aeon Funds PE/Buyout
AllianceBernstein Asset Manager
Bam Ventures Venture Capital
Brookside Equity Partners PE/Buyout
Dragoneer Investment Group Venture Capital

The Honest Company Executive Team (21)

NameTitleBoard
Seat
Contact
Info
Brian Lee JDCo-Founder & Chief Executive Officer
Jessica AlbaCo-Founder
Christopher GaviganChief Product Officer & Co-Founder
Oleg PylnevChief Technology Officer
Chris Thorne JDChief Marketing Officer
Brian Lee JD Co-Founder & Chief Executive Officer
Jessica Alba Co-Founder
Christopher Gavigan Chief Product Officer & Co-Founder
Oleg Pylnev Chief Technology Officer
Chris Thorne JD Chief Marketing Officer

The Honest Company Board Members (4)

NameRepresentingRoleSinceContact
Info
Dennis PhelpsIVPGeneral Partner000 0000
Eric LiawIVPGeneral Partner000 0000
Jeremy LiewLightspeed Venture PartnersPartner & Managing Director000 0000
Neil SequeiraGeneral Catalyst PartnersPartner000 0000
Dennis Phelps General Partner IVP
Eric Liaw General Partner IVP
Jeremy Liew Partner & Managing Director Lightspeed Venture Partners
Neil Sequeira Partner General Catalyst Partners
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