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Umbel

Description

Provider of a platform designed to collect and analyze online audience data and provide insights to media companies, publishers and brands. The company brings together data across silos and marketing execution systems into one unified, beautiful and actionable customer platform, enabling its clients to visually explore audiences through a dashboard that can be printed, shared and exported as a designed custom live website and media kit elements.

2010

Founded

PRIVATE

Status

51-200

Employees

Series B

Latest Deal Type

$20M

Latest Deal Amount

$24.5M

Total Amount Raised

Description

Provider of a platform designed to collect and analyze online audience data and provide insights to media companies, publishers and brands. The company brings together data across silos and marketing execution systems into one unified, beautiful and actionable customer platform, enabling its clients to visually explore audiences through a dashboard that can be printed, shared and exported as a designed custom live website and media kit elements.

Website:

www.umbel.com

Ownership Status

Privately held (backing)

Financing Status

Venture Capital-Backed

Primary Industry

Media and Information Services (B2B)

Other Industries

Database Software
Business/Productivity Software

Primary Office

Seaholm Power Plant, 800 West Cesar Chavez Suite B101 Austin, TX 78701United States +1 (512) 777-1118
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Umbel Valuation and Funding

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Deal TypeDateAmountRaised to DatePost-ValStatusStage

Umbel Cap Table

Stock# of Shares
Authorized
Par ValueDividend Rate (%)Original
Issue Price
LiquidationLiquidation
Pref. Multiple
Conversion
Price
% Owned

Umbel Investors (10)

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Investor NameInvestor TypeHoldingInvestor SinceParticipating RoundsBoard
Seat
Contact
Info
Austin VenturesVenture CapitalMinority000 0000000 0000
Bill BoebelAngel (individual)Minority000 0000000 0000
Capital FactoryAccelerator/IncubatorMinority000 0000000 0000
Cielo Private EquityPE/BuyoutMinority000 0000000 0000
Eric SimoneAngel (individual)Minority000 0000000 0000
Austin Ventures Venture Capital
Bill Boebel Angel (individual)
Capital Factory Accelerator/Incubator
Cielo Private Equity PE/Buyout
Eric Simone Angel (individual)

Umbel Executive Team (14)

NameTitleBoard
Seat
Contact
Info
Higinio MaycotteCo-Founder, Board Member & Chief Executive Officer
Lisa PearsonPresident
Nick GoggansChief Strategy Officer & Co-Founder
Greg BrownChief Revenue Officer
Travis TurnerDirector of Engineering, Chief Architect & Co-Founder
Higinio Maycotte Co-Founder, Board Member & Chief Executive Officer
Lisa Pearson President
Nick Goggans Chief Strategy Officer & Co-Founder
Greg Brown Chief Revenue Officer
Travis Turner Director of Engineering, Chief Architect & Co-Founder

Umbel Board Members (5)

NameRepresentingRoleSinceContact
Info
Higinio MaycotteUmbelCo-Founder, Board Member & Chief Executive Officer000 0000
Seth GoldsteinSelfBoard Member000 0000
Thomas BallAustin VenturesGeneral Partner000 0000
Tom MeredithUmbelBoard Member000 0000
Zachary LandrySelfBoard Member000 0000
Higinio Maycotte Co-Founder, Board Member & Chief Executive Officer Umbel
Seth Goldstein Board Member Self
Thomas Ball General Partner Austin Ventures
Tom Meredith Board Member Umbel
Zachary Landry Board Member Self
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