In 2016, the VC world was introduced to new terminology to describe and invest in women’s healthcare issues: femtech. Ida Tin
, who coined the term, wanted to create space for conversations around women’s bodies in boardrooms and beyond and to bring attention to an industry that had traditionally lacked funding opportunities.
Just five years ago, funding for women-focused health startups barely hit $100 million in VC funding. But the tides are turning—femtech’s market size is slated to reach $50 billion by 2025
. The momentum has spurred innovation, from period cups to smart breast pumps, and investors are paying attention
. 2018 was a banner year for femtech
, which saw its highest-ever influx of funding capital—$392 million.
At the helm of many of these emerging, women-centered health companies are, well, women. They’re working in the femtech space as founders and CEOs, combining business with a social mission to make knowledge about women’s bodies more accessible and usable in discussions around healthcare.
Keep scrolling to learn about 9 femtech startups founded by women.
Carrot Fertility partners with companies to provide fertility coverage to their employees, including fertility testing, egg and embryo freezing and IVF. The customized plans prioritize inclusivity, price transparency and healthy outcomes.
See Carrot Fertility’s profile preview
Cora offers a monthly subscription service for its safe, effective organic tampons and pads. The company also provides period management programs that make valuable, trustworthy information accessible to more women.
See Cora’s profile preview
Flo Health is the developer of a period-tracking app designed to predict women’s menstrual cycles, ovulation and fertile days. The app uses AI to examine shifts in mood and physical changes to prioritize personalized content and services.
See Flo Health’s profile preview
Food Period’s mission is to introduce women to seed-synching as a natural alternative for hormonal health challenges related to menstruation, PCOS and other symptoms.
See Food Period’s company profile
Genneve helps women who are going through menopause by connecting them with information, products and healthcare professionals all focused on this important phase of a woman’s life.
See Genneve’s profile preview
Maven, a digital clinic for women, helps users book appointments through a network of nurses, gynecologists, mental health specialists, physical therapists and nutritionists for a hassle-free healthcare experience.
See Maven’s profile preview.
Medolac Laboratories provides human milk-based nutritional and therapeutic products for preterm babies. Their proprietary human milk products can be shipped and stored at room temperature for up to three years, providing access to donor milk for babies in need.
See Medolac Laboratories’ profile preview
Thinx makes period-proof underwear designed to offer an eco-friendly alternative to pads and tampons. Thinx are made using quad-dry breathe technology and thin materials that resist stains and leaks, wick moisture and provide anti-bacterial support.
See Thinx profile preview
Ritual provides food supplements intended to offer essential nutrients to women who aren’t getting enough through their diets alone. The company’s products are made with simple, traceable ingredients and are vegan and gluten free.
See Ritual’s profile preview
Femtech is one of 50+ verticals in PitchBook’s database.