Apollo Global Management-backed Affinion Group is planning to raise $475 million in debt financing by selling senior notes due 2018. Proceeds from the offering will be used to help purchase 10.125% senior notes due 2013 that were issued in 2005 and 2009. Affinion develops and markets loyalty solutions and has been majority-owned by Apollo since a $1.825 billion LBO in 2005.
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