Cartera Nabs $12.2M to Grow Card-Linked Marketing Offerings
June 06, 2012
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Cartera Commerce, a card-linked customer loyalty company, has secured $12.2 million in growth equity led by Comvest Group. Existing investors Flybridge Capital, Dace Ventures, LBO Enterprises and Venture Capital Fund of New England also participated. The company connects merchant advertisers to credit and debit cards from banks, airlines and other card issuers. The latest financing will accelerate Cartera's new OfferLink Local initiative, which provides card-linked solutions for local businesses.
