Consumer finance provider Earnest has secured a $75 million Series B financing led by Battery Ventures, with participation from Adams Street Partners and Maveron. Founded in 2013, the company offers tech designed to evaluate a person’s full education, employment and financial profile in an effort to reward financially responsible people with better rates than traditional lenders. As of now Earnest offers personal loans and refinancing of student loans, but the company plans to expand into additional consumer financial verticals. Congruent with the financing, Roger Lee of Battery Ventures has joined the company’s Board of Directors. Earnest also announced an additional $200 million of institutional lending capital from New York Life and others.