Intel Capital and Astor Group Invest in F-Commerce

Elike, a Rio de Janeiro-based F-Commerce (commerce inside Facebook) startup, has snagged Series A financing from Intel Capital and existing investor Astor Group. Elike raised its initial round of seed funding from Astor in January. Launched in July 2011, Elike's My Shopping platform now counts over 70,000 users and provides social shopping tools to consumer brands and retailers in Brazil.