Food Products | New York, NY | Secondary Transaction
KIND has reportedly tapped Centerview Partners and existing investor BDT Capital Partners to help with the sale of a minority stake in the snack bar maker, per Reuters. KIND reportedly hopes the sale will lure the likes of major food companies such as General Mills and Mars and value the company at some $3 billion, including debt. KIND was founded in 2004 by Daniel Lubetzky. Private equity firm VMG acquired a stake in KIND in 2008 only to sell it back to Lubetzky in 2014 for $220 million at a valuation of $728.5 million.