Localytics Inks $5.5M for Mobile App Analytics and Marketing

Polaris Venture Partners has led a $5.5 million Series B round for Localytics, an enterprise app analytics provider that just launched a new app marketing platform. All of Localytics' existing investors, including New York Angels, Progress Ventures and Launchpad Venture Group, joined in the latest financing. The Cambridge, Mass.-based company has now secured $8.7 million in total venture funding.