Ropart Asset Management has led a $3 million investment in digital performance marketing firm MediaTrust. The new capital will be used to support the upcoming launch of MediaTrust's Performance Exchange, a real-time performance-based advertising exchange. RAM also previously led an $18.8 million recapitalization of MediaTrust in 2010.
© 2020 PitchBook Data. All rights reserved. PitchBook is a financial technology company that provides data on the capital markets.