Blippar, a UK-based augmented reality startup that once claimed unicorn status before its collapse two years ago, has raised $5 million in a fresh pre-Series A round.
- Blippar was reportedly worth $1.5 billion before it fell into administration in 2018 after an investor dispute prevented it from raising emergency funding. The startup was rescued from bankruptcy by existing backer Candy Ventures in 2019.
- Blippar offers an app that lets users scan real-life objects on their phones and gain additional information. Prior to its collapse, the startup raised over $200 million from backers including Lansdowne Partners and Qualcomm Ventures.
- The pre-Series A was led by Chroma Ventures and West Coast Capital. The funds will be used for product development and to expand the company's presence in the US, Europe and Asia.