Television streaming company Roku is in talks to raise $200 million at a valuation of roughly $1.5 billion, per Fortune. The financing is set to be led by investors in the US, but “not standard Silicon Valley venture firms,” according to the report. Roku has raised about $210 million thus far and was most recently valued at $992 million with a $45.5 million round last November. Existing backers include Menlo Ventures, Hearst Ventures and Sky.
Based in Los Gatos, CA, Roku is the developer of a connected hardware device and streaming platform for delivering television, movies and other digital content. It differs from other such devices—such as Apple TV and Amazon’s Fire TV—in that Roku doesn’t have its own content to promote. Roku streams content from various services, including HBO, YouTube, Hulu and Netflix, the last of which it spun out from nearly 10 years ago.