Database Software | Seattle, WA | Corporate Acquisition
Snap (NYSE: SNAP) has acquired Placed, the provider of a location-based analytics platform, with Geekwire reporting a price tag of more than $200 million. The company, which makes software that helps track consumer location, was valued at $10.6 million with a $3.4 million round in 2012. Placed has raised over $13 million in VC funding from backers including Madrona Venture Group and Two Sigma Ventures. This is Snap's second acquisition of the year; the company purchased Los Angeles-based drone company Ctrl Me Robotics last month.