WHP Global to take over Toys R Us brand, may open stores again
March 16, 2021
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WHP Global, a brand management firm backed by Oaktree Capital, has agreed to acquire a controlling interest in Tru Kids, which serves as the parent company of Toys R Us and its related brands, and reportedly plans to open some Toys R Us locations. Solus Alternative Asset Management, Ares Management and WHP acquired the Toys R Us brand in 2017 after the company failed to emerge from Chapter 11 and liquidated its locations across the US.