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Appboy

Appboy
2011 FOUNDED
PRIVATE STATUS
51-200 EMPLOYEES
Series D LATEST DEAL TYPE
$50M LATEST DEAL AMOUNT
$95.6M TOTAL AMOUNT RAISED
Description

Developer of a lifecycle engagement platform for marketing, growth, and engagement teams. The company's platform is intended to empower brands to humanize connections with customers, aimed at better experiences and increased retention, lifetime value, and ROI. The platform allows brands to seamlessly gather and manage actionable customer data, enabling them to reach their audience with targeted, personalized cross-channel messaging experiences.

Website:
Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Primary Industry
Business/Productivity Software
Other Industries
Automation/Workflow Software
Primary Office
318 West 39th Street
5th Floor
New York, NY 10018
United States

+1 (504) 327-7269
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Appboy Valuation and Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
6. Later Stage VC (Series D) 09-Aug-2017 $50M $95.6M 00000 Completed Generating Revenue
5. Later Stage VC (Series C) 04-May-2016 0000 000.00 0000 Completed Generating Revenue
4. Early Stage VC (Series B) 02-Oct-2014 0000 000.00 000.00 Completed Startup
3. Early Stage VC (Series A) 06-Nov-2013 00.00 000.00 000.00 Completed Startup
2. Seed Round 01-Jan-2012 $3M Completed Startup
1. Angel (individual) $3M $3M Completed Startup
To view this company’s complete deal history including valuation and funding request access »

Appboy Cap Table

Stock # of Shares
Authorized
Par Value Dividend Rate ($) Original
Issue Price
Liquidation Liquidation
Pref. Multiple
Conversion
Price
% Owned
Series D 0,000,000 00.000000 00.00 000.00 000.00 00 000.00 00.00
Series C 0,000,000 00.000000 00.0 000.00 000.00 00 000.00 00.000
Series B 0,000,000 00.000000 00.00 00.00 00.00 00 00.00 00.000
Series A1 337,137 $0.000100 $0.35 $0 $0 1x $4.36 0%
Series A 1,812,692 $0.000100 $0.35 $4.36 $4.36 1x $4.36 18.89%
To view this company’s complete Cap Table request access »

Appboy Investors (17)

Investor Name Investor Type Holding Investor Since Participating Rounds Board
Seat
Contact
Info
Accelerator Ventures Venture Capital Minority 000 0000 000000 0
Battery Ventures Venture Capital Minority 000 0000 000000 0
Blumberg Capital Venture Capital Minority 000 0000 000000 0
Bullpen Capital Venture Capital Minority 000 0000 000000 0
Citi Ventures Corporate Venture Capital Minority 000 0000 000000 0
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Appboy Executive Team (14)

Name Title Board
Seat
Contact
Info
Bill Magnuson Co-Founder, Chief Executive Officer & Board Member
Myles Kleeger Chief Revenue Officer & President
Jonathan Hyman Chief Technology Officer & Co-Founder
Dave Goldstein Director, Business Development
Jena Donlin Product Marketing Manager
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Appboy Board Members (6)

Name Representing Role Since Contact
Info
Bill Magnuson Appboy Co-Founder, Chief Executive Officer & Board Member 000 0000
Bruce Taragin JD Blumberg Capital Board Member 000 0000
Douglas Pepper InterWest Partners Board Member 000 0000
Matthew Jacobson ICONIQ Capital Board Member 000 0000
Neeraj Agrawal Battery Ventures Board Member 000 0000
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