Laura Secord Overview

  • Year Founded
  • 1913

Year Founded

  • Status
  • Acquired/​Merged

  • Employees
  • 1,000


  • Latest Deal Type
  • M&A

  • Financing Rounds
  • 3

Laura Secord General Information


Maker of fine gourmet chocolates. The company offers a variety of chocolate candies, including nut clusters, dixies, barks, and truffles. It also offers jelly fruits, maraschino cherries, and gift cards.

Contact Information

Ownership Status
Financing Status
Formerly PE-Backed
Primary Industry
Food Products
Corporate Office
  • 2700 Matheson Boulevard East
  • East Tower, Suite 800
  • Mississauga, Ontario L4W 4V9
  • Canada
+1 (800) 000-0000

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Laura Secord Valuation & Funding

Deal Type Date Amount Valuation/
Post-Val Status Debt

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Laura Secord Executive Team (4)

Name Title Board Seat Contact Info
James Audrey Chief Executive Officer & President
Ken Wrightman Chief Financial Officer & Vice President, Finance
Tim Weichel Executive Vice President
Doug Pattock Vice President, Supply Chain
To view Laura Secord’s complete executive team members history, request access »

Laura Secord Signals

Growth Rate

0.80% Weekly
Weekly Growth 0.80%, 93rd %
-35.5%. 530%

Size Multiple

219x Median
Size Multiple 219x, 100th %ile
0.00x 0.95x. 413Kx

Key Data Points

Twitter Followers


Similarweb Unique Visitors


Majestic Referring Domains


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Laura Secord Former Investors

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info

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Laura Secord FAQs

  • When was Laura Secord founded?

    Laura Secord was founded in 1913.

  • Who is the CEO of Laura Secord?

    James Audrey is the CEO of Laura Secord.

  • Where is Laura Secord headquartered?

    Laura Secord is headquartered in Mississauga, Canada.

  • What is the size of Laura Secord?

    Laura Secord has 1,000 total employees.

  • What industry is Laura Secord in?

    Laura Secord’s primary industry is Food Products.

  • Is Laura Secord a private or public company?

    Laura Secord is a Private company.

  • What is the current valuation of Laura Secord?

    The current valuation of Laura Secord is 000.00.

  • What is Laura Secord’s current revenue?

    The current revenue for Laura Secord is 000000.

  • How much funding has Laura Secord raised over time?

    Laura Secord has raised $14.8M.

  • Who are Laura Secord’s investors?

    EG Capital Group, Fonds de solidarite FTQ, Gordon Brothers, and Palladin Consumer Retail Partners have invested in Laura Secord.

  • When was Laura Secord acquired?

    Laura Secord was acquired on 22-Feb-2010.

  • Who acquired Laura Secord?

    Laura Secord was acquired by Nutriart.

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