Yella Overview

  • Founded
  • 2012
  • Status
  • Out of Business
  • Latest Deal Type
  • Out of Business

Yella General Information


Developer of mobile application designed to help users get rewards points for their shopping. The company's mobile application uses sensor technology to drive foot traffic and understand the customer once they are inside the stores and tracks them while they visit any stores and restaurants for eating, drinking or shopping and offers feedback facility, enabling users to get rewards point so that they can get discounts at the time of shopping.

Contact Information

Ownership Status
Out of Business
Financing Status
Formerly Accelerator/Incubator backed
Primary Industry
Application Software
Other Industries
Business/Productivity Software
Primary Office
  • 650 South Clark
  • Chicago, IL
  • United States
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Yella Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
3. Out of Business 01-Apr-2016 00000 Completed Out of Business
2. Angel (individual) 20-Jul-2014 00000 00000 Completed Startup
1. Accelerator/Incubator 28-Mar-2013 Completed Startup
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Yella Executive Team (5)

Name Title Board Seat Contact Info
Daniel Rezko Co-Founder & Chief Executive Officer
Adam Rezko Co-Founder
Leon Stenneth Ph.D Co-Founder
You’re viewing 3 of 5 executive team members. Get the full list »