Data2Decisions Overview

  • Year Founded
  • 2001

Year Founded

  • Status
  • Acquired/​Merged

  • Employees
  • 64


  • Latest Deal Type
  • M&A

  • Financing Rounds
  • 1

Data2Decisions General Information


Operator of a marketing effectiveness agency based in London, England. The company specializes in consultancy, marketing mix modeling, unified measurement and marketing budget optimization, thereby supporting the marketeers in the decision-making process.

Contact Information

Ownership Status
(Operating Subsidiary)
Financing Status
Corporate Backed or Acquired
Primary Industry
Media and Information Services (B2B)
Other Industries
Consulting Services (B2B)
Corporate Office
  • 1st Floor, 10 Triton Street
  • Regent's Place
  • London NW1 3BF
  • England, United Kingdom
+44 020 0000 0000

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Data2Decisions Valuation & Funding

Deal Type Date Amount Valuation/
Post-Val Status Debt

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Data2Decisions Executive Team (7)

Name Title Board Seat Contact Info
Maddie Armitage Chief Executive Officer & Chief Data Officer
You’re viewing 1 of 7 executive team members. Get the full list »

Data2Decisions Signals

Growth Rate

0.80% Weekly
Weekly Growth 0.80%, 93rd %
-35.5%. 530%

Size Multiple

219x Median
Size Multiple 219x, 100th %ile
0.00x 0.95x. 413Kx

Key Data Points

Twitter Followers


Similarweb Unique Visitors


Majestic Referring Domains


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Data2Decisions FAQs

  • When was Data2Decisions founded?

    Data2Decisions was founded in 2001.

  • Who is the founder of Data2Decisions?

    David Cunningham and Paul Dyson are the founders of Data2Decisions.

  • Who is the CEO of Data2Decisions?

    Maddie Armitage is the CEO of Data2Decisions.

  • Where is Data2Decisions headquartered?

    Data2Decisions is headquartered in London, United Kingdom.

  • What is the size of Data2Decisions?

    Data2Decisions has 64 total employees.

  • What industry is Data2Decisions in?

    Data2Decisions’s primary industry is Media and Information Services (B2B).

  • Is Data2Decisions a private or public company?

    Data2Decisions is a Private company.

  • What is Data2Decisions’s current revenue?

    The current revenue for Data2Decisions is 000000.

  • When was Data2Decisions acquired?

    Data2Decisions was acquired on 01-Aug-2012.

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