Yankelovich Overview
- Year Founded
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1958
- Status
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Acquired/Merged
- Employees
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45
- Latest Deal Type
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M&A
- Financing Rounds
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2
- Investments
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1
Yankelovich General Information
Description
Provider of market research, analysis, segmentation solutions, and consulting services. The company offers research solutions, such as creating custom and needs-based segmentation services for financial services, healthcare, retail, travel and leisure, technology, and advertising/PR markets. It also provides insights integration products, including MindBase that ties fundamental attitudes to names and addresses in databases and allows marketers to make a connection with their customers and prospective customers; PULSE, a segmentation that identifies distinct groups of consumers who display unique motivations, behaviors, and attitudes in the health arena; and New Mom Segmentation, which reveals the kinds of moms that women aspire to be and provides a way to address attitudinal differences. The company's MONITOR research is the study of consumer value and lifestyle trends. MONITOR predicts the forces that shape consumer attitudes, values, lifestyles, and behavior, as well as identifies marketplace opportunities.
Contact Information
Corporate Office
- 400 Meadowmont Village Circle
- Suite 431
- Chapel Hill, NC 27517
- United States
Corporate Office
- 400 Meadowmont Village Circle
- Suite 431
- Chapel Hill, NC 27517
- United States
Yankelovich Valuation & Funding
| Deal Type | Date | Amount | Valuation/ EBITDA |
Post-Val | Status | Debt |
|---|
Yankelovich Signals
Growth Rate
Growth
Size Multiple
Key Data Points
Similarweb Unique Visitors
Majestic Referring Domains
Yankelovich Former Investors
| Investor Name | Investor Type | Holding | Investor Since | Participating Rounds | Contact Info |
|---|
Yankelovich Investments (1)
Yankelovich’s most recent deal was a Buyout/LBO with Applied Information Marketing Management. The deal was made on 01-Apr-1998.
| Company Name | Deal Date | Deal Type | Deal Size | Industry | Lead Partner |
|---|---|---|---|---|---|
| Applied Information Marketing Management | 01-Apr-1998 | Buyout/LBO | Media and Information Services (B2B) |
Yankelovich Exits (1)
Yankelovich’s most recent exit was on 01-Apr-1998 from Applied Information Marketing Management. The exit was categorized as with 2 buyers.
| Company Name | Exit Date | Exit Type | Exit Size | Status | Buyers |
|---|---|---|---|---|---|
| Applied Information Marketing Management | 01-Apr-1998 | Completed |
|
Yankelovich FAQs
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When was Yankelovich founded?
Yankelovich was founded in 1958.
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Where is Yankelovich headquartered?
Yankelovich is headquartered in Chapel Hill, NC.
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What is the size of Yankelovich?
Yankelovich has 45 total employees.
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What industry is Yankelovich in?
Yankelovich’s primary industry is Consulting Services (B2B).
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Is Yankelovich a private or public company?
Yankelovich is a Private company.
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What is Yankelovich’s current revenue?
The current revenue for Yankelovich is .
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Who are Yankelovich’s investors?
Wand Partners has invested in Yankelovich.
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When was Yankelovich acquired?
Yankelovich was acquired on 09-Jan-2008.
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Who acquired Yankelovich?
Yankelovich was acquired by Henley Centre HeadlightVision.
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