Alliance Sports Group Overview

  • Founded
  • 1958
  • Status
  • Private
  • Latest Deal Type
  • Debt - PPP
  • Financing Rounds
  • 1

Alliance Sports Group General Information


Designer and marketer of branded consumer products. The company's products have an innovative design, unique features, and high quality across multiple product categories in the outdoor enthusiast and active lifestyle market that are distributed through six different brands.

Contact Information

Ownership Status
Privately Held (backing)
Financing Status
Private Equity-Backed
Primary Industry
Media and Information Services (B2B)
Primary Office
  • 7349-D West Friendly Avenue
  • Greensboro, NC 27410
  • United States
+1 (336) 000-0000
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Alliance Sports Group Valuation & Funding

Deal Type Date Amount Valuation/
Post-Val Status Debt

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Alliance Sports Group Executive Team (2)

Name Title Board Seat Contact Info
Larry Easterwood Principal, President & Managing Partner
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