MyStrengthBook Overview

  • Founded
  • 2016
  • Status
  • Private
  • Employees
  • 9
  • Latest Deal Type
  • Seed
  • (In Progress)
  • Latest Deal Amount
  • $500K
Latest Deal Amount
  • Investors
  • 3

MyStrengthBook General Information


Developer of a B2B SaaS platform designed to empower fitness entrepreneurs to sell online. The company's platform offers expert-designed training programs, online strength coaching, track training metrics, and athlete performance measurements, enabling users to track and analyze workout training performance.

Contact Information

Ownership Status
Privately Held (backing)
Financing Status
Accelerator/Incubator Backed
Primary Industry
Application Software
Other Industries
Leisure Facilities
Primary Office
  • Calgary, Alberta
  • Canada
+1 (587) 000-0000

MyStrengthBook Timeline

Financing RoundCaptured Employee CountEstimated Employee Growth
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MyStrengthBook Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
4. Seed Round 19-Nov-2020 $500K 00000 In Progress Generating Revenue
3. Accelerator/Incubator 28-Jun-2018 0000 Completed Generating Revenue
2. Grant 06-Sep-2017 $50K Completed Generating Revenue
1. Grant 01-Feb-2017 $60K Completed Startup
To view MyStrengthBook’s complete valuation and funding history, request access »

MyStrengthBook Executive Team (3)

Name Title Board Seat Contact Info
Mike MacDonald Founder, Chief Executive Officer & Board Member
Laura Sawler Chief Product Officer & Design Executive
You’re viewing 2 of 3 executive team members. Get the full list »

MyStrengthBook Board Members (1)

Name Representing Role Since
Mike MacDonald MyStrengthBook Founder, Chief Executive Officer & Board Member 000 0000
To view MyStrengthBook’s complete board members history, request access »

MyStrengthBook Signals

Growth Rate

0.80% Weekly
Weekly Growth 0.80%, 93rd %ile
-35.5%. 530%

Size Multiple

219x Median
Size Multiple 219x, 100th %ile
0.00x 0.95x. 413Kx

Key Data Points

Twitter Followers


Similarweb Unique Visitors


Majestic Referring Domains


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MyStrengthBook Investors (3)

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info
Parallel18 Venture Capital Minority 000 0000 000000 0
Arch Grants Not-For-Profit Venture Capital Minority 000 0000 000000 0
Start-Up Chile Accelerator/Incubator Minority 000 0000 000000 0
To view MyStrengthBook’s complete investors history, request access »