HipCricket Overview

  • Year Founded
  • 1999

Year Founded

  • Status
  • Acquired/​Merged

  • Employees
  • 120

Employees

  • Latest Deal Type
  • M&A

  • Financing Rounds
  • 11

  • Investments
  • 4

HipCricket General Information

Description

Provider of data driven mobile engagement and analytics systems. The company provides clients a suite of mobile marketing and advertising systems, as well as allows marketers, brands and agencies the ability to plan, create, test, deploy, monitor, measure and optimize mobile marketing and advertising programs in every mobile channel.

Contact Information

Formerly Known As
Augme Technologies, Surfnet Media Group Inc
Ownership Status
Acquired/Merged
Financing Status
Corporate Backed or Acquired
Corporate Office
  • 110 110th Avenue North East
  • Suite 410
  • Bellevue, WA 98004
  • United States
Primary Industry
Media and Information Services (B2B)
Other Industries
Application Software
Acquirer
Upland Software
Vertical(s)
E-Commerce, TMT
Corporate Office
  • 110 110th Avenue North East
  • Suite 410
  • Bellevue, WA 98004
  • United States

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HipCricket Valuation & Funding

Deal Type Date Amount Valuation/
EBITDA		 Post-Val Status Debt

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HipCricket Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Provider of data driven mobile engagement and analytics systems. The company provides clients a suite of mobile marketin
Media and Information Services (B2B)
Bellevue, WA
120 As of 2014

San Francisco, CA
 

New York, NY
 
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HipCricket Competitors (133)

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Swrve Formerly VC-backed San Francisco, CA
Smaato Formerly VC-backed New York, NY
AppLovin Formerly PE-Backed Palo Alto, CA
Adentro Venture Capital-Backed San Francisco, CA
EZ Texting Private Equity-Backed San Francisco, CA
You’re viewing 5 of 133 competitors. Get the full list »

HipCricket Patents

  • 89

    Total Documents Applications and Grants

  • Total Patents Families

  • 20

    Granted

  • 1

    Pending

  • Expiring in next 12 mo

HipCricket Recent Patent Activity

Publication ID Patent Title Status First Filing Date Technology (CPC) Citations
US-20140122220-A1 Apparatuses, methods and systems for measuring, and following up on user preferences among offer types and response options in a marketing campaign Inactive 31-Aug-2012
US-20130262233-A1 Apparatuses, methods and systems for generating 3d content based on detected mobile device capability Inactive 27-Mar-2012
US-20130254038-A1 Apparatuses, methods and systems for sharing promotional information from a 3-d scan from a mobile device Inactive 20-Mar-2012
US-20130246182-A1 Apparatuses, methods and systems for acquiring information from objects in a virtual space Inactive 16-Mar-2012
US-20130191394-A1 System and method for dynamically forming user groups Inactive 25-Jan-2012 G06Q10/10
To view HipCricket’s complete patent history, request access »

HipCricket Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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HipCricket Former Investors

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info

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HipCricket Acquisitions (4)

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
Geos Communications IP Holdings 24-May-2012 Other Communications and Networking
HipCricket (acquired by Augme Technologies) 25-Aug-2011 Media and Information Services (B2B)
Avalar (internet radio and enhancement business) 15-May-2008 Internet Software
World Talk Radio 08-Mar-2007 Merger/Acquisition Broadcasting, Radio and Television
To view HipCricket’s complete acquisitions history, request access »

HipCricket FAQs

  • When was HipCricket founded?

    HipCricket was founded in 1999.

  • Where is HipCricket headquartered?

    HipCricket is headquartered in Bellevue, WA.

  • What is the size of HipCricket?

    HipCricket has 120 total employees.

  • What industry is HipCricket in?

    HipCricket’s primary industry is Media and Information Services (B2B).

  • Is HipCricket a private or public company?

    HipCricket is a Private company.

  • What is the current valuation of HipCricket?

    The current valuation of HipCricket is .

  • What is HipCricket’s current revenue?

    The current revenue for HipCricket is .

  • How much funding has HipCricket raised over time?

    HipCricket has raised $3.5M.

  • Who are HipCricket’s investors?

    Aurea and ESW Capital have invested in HipCricket.

  • Who are HipCricket’s competitors?

    Swrve, Smaato, AppLovin, Adentro, and EZ Texting are some of the 133 competitors of HipCricket.

  • When was HipCricket acquired?

    HipCricket was acquired on 14-Mar-2016.

  • Who acquired HipCricket?

    HipCricket was acquired by Upland Software.

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