My Goodness Overview

  • Founded
  • 2003
  • Status
  • Acquired/​Merged
  • Employees
  • 11
  • Latest Deal Type
  • M&A

My Goodness General Information


Producer of sports recovery food, muscle nutrition and milkshake drinks. The company produces sports recovery food and drinks, protein shakes and muscle nutrition products. It offers its sports recovery food to energize, rebuild and hydrate athletes.

Contact Information

Ownership Status
(Operating Subsidiary)
Financing Status
Formerly VC-backed
Primary Industry
Other Industries
Food Products
Other Healthcare
Primary Office
  • Sports Performance Centre
  • Unit 4, 55 Bendon Valley
  • London SW18 4LZ
  • England, United Kingdom
+44 020 0000 0000
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My Goodness Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
2. Merger/Acquisition 11-Mar-2015 00.000 Completed Generating Revenue
1. Early Stage VC 04-Jun-2008 00.000 00.000 00.000 Completed Startup
To view My Goodness’s complete valuation and funding history, request access »

My Goodness Cap Table

Stock # of Shares
Par Value Dividend Rate (%) Original
Issue Price
Liquidation Liquidation
Pref. Multiple
Conversion Price % Owned
Series A 000,000 00.00 00.00 00 00.00 00.000
Ordinary A 0,000,000 00.00 00.00 00 00.00 00.000
To view My Goodness’s complete cap table history, request access »

My Goodness Executive Team (4)

Name Title Board Seat Contact Info
Stuart Jeffreys Owner & Chief Executive Officer
Saaima Ashraf Director, Finance
Alex Brooks Director, Marketing
Jeremy Martin Co-Founder
To view My Goodness’s complete executive team members history, request access »

My Goodness Signals

Growth Rate

0.80% Weekly
Weekly Growth 0.80%, 93rd %ile
-35.5%. 530%

Size Multiple

219x Median
Size Multiple 219x, 100th %ile
0.00x 0.95x. 413Kx

Key Data Points

Twitter Followers


Similarweb Unique Visitors


Majestic Referring Domains


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My Goodness Former Investors (1)

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info
Sussex Place Ventures Venture Capital Minority 000 0000 000000 0
To view My Goodness’s complete investors history, request access »