Mr. Eytan Elbaz is a Co-Founder and serves as Chief Strategy Officer at Scopely. He is also a Co-Founder and Chief Strategy Officer at Social Native. Previously, he served as Google's Head of Domain Channel, where he grew the channel from $13 million to $600 million annually over four and a half years. Prior to working for Google, he was Vice President and a founding member of Applied Semantics (formerly Oingo), which was later acquired by Google. At Oingo, he conceived the ideas for applying the company's meaning-based technology toward domain name selection and monetization, and toward contextual targeting, launched as Oingo AdSense in 2000. Eytan is also the Chairman and Co-founder of Deep Dive Media, a network of healthcare information and community sites including SupportGroups.com. His award-winning public-service announcements on the subjects of tolerance and bullying have been aired around the globe and are currently on display at the Museum of Tolerance. He graduated from UCLA with a Bachelor of Science in computer science and engineering in 1995. He served as Board Member at NearWoo.