Chris Burggraeve General Information

Description

Mr. Chris Burggraeve is the Founder and serves as Chief Executive Officer at Vicomte. Mr. Burggraeve served as Board Member at Virgin Group Acquisition II. Mr. Burggraeve served as Global Chief Marketing Officer of AB InBev, the leading global brewer (2007-2012). He serves as Advisor and Board Member at Green Rush. Previously he worked for The Coca-Cola Company (1995-2007), where he became Group Marketing Director for the European Union Group, having started his early brand career at P&G. He has served on a number of the marketing industry and non-profit boards, most notably the World Federation of Advertisers. Since 2013, he has operated Vicomte LLC, his own CEO/Board marketing strategy advisory. He is an active angel investor and serves on the boards of several private and public consumer and tech companies: Toast Holdings (2016-present), AYR Wellness, Inc. (CSE: AYR.A) (2019-present). From 2012-to 2018 he served as an Operating Advisor to Verlinvest, a leading family-owned evergreen investment group. He has been an adjunct faculty member at the NYU Stern School of Business since 2012 and is an active author (Marketing is Finance is Business) and speaker. Mr. Burggraeve holds degrees in Economics and Business (KU Leuven - Belgium, CEU Nancy - France), and is a TRIUM Global MBA (NYU Stern/London School of Economics/HEC Paris). We believe that Mr. Burggraeve brings an ability to identify and nurture purposeful brands and that his extensive networks in the consumer and technology sectors will enhance our sourcing processes. He serves as Chairman at Seaters. He is a multiple award-winning world-class marketing operator and thought leader turned entrepreneur, advisor, investor, board member, academic, author, and speaker.