Mr. Adam Caplan is a Co-Founding Partner at ID8 Investments. He serves as Board Member at Facteus. He is also a Co-Founder of ARM Insight, where he serves as President & Board Member. is an experienced Internet executive focused on the performance advertising, social networking, and social gaming sectors. He is a Co-Founder of Artisan Council. As President & Co-Founder at ARM Insight, Inc. he is responsible for defining and executing the company's overall strategy, focusing specifically on building distribution and advertising partnerships with leading publishers, merchants, and technology platforms. Prior to ARM Insight, he was the President & Co-Founder at Super Rewards, a leading monetization solutions provider for social network applications, casual gaming sites, MMORPGs, virtual worlds, and other websites using virtual currencies. Following the acquisition of Super Rewards by Adknowledge Inc., he served as Vice President of Virtual Currency for two years. Before Super Rewards, he was the founder & CEO of Duel Network (a mobile gaming start-up) and an investment banker with Morgan Stanley, where he headed the emerging Internet/new media banking team. He holds both a BComm (Hons) and LLB (Hons) from The University of Melbourne.