Mr. Kristofor Lofgren is the Founder & serves as Chief Executive Officer at Redefine Ventures. He founded and served as Chief Executive Officer of Sustainable Restaurant Group. After graduating from the University of California, Berkeley in 2006 with a Bachelor's Degree in Political Science & American Studies with Honors, he initially desired to be an environmental lawyer as he understood even then that sustainability is one the biggest issues of our time. However, after looking at the rise of the farm-to-table movement in the culinary industry, he thought about conquering the impossible by taking the practice to the next level with one of his favorite foods: sushi. In 2008 he set out on a mission to build the most innovative and creative group in America, the Sustainable Restaurant Group (SRG). SRG is the living embodiment of this mission, whereby the environment, people, community, and profits are all accounted for at the highest level, in unison. Today, under his command, SRG runs two successful concepts (Bamboo Sushi and QuickFish Poke Bar) in six locations around Portland, Oregon, and Denver, with 10 more slated to open in the next two years, including in new markets such as Seattle and San Francisco.