Mr. Michael Fridgen serves as Managing Director & Chief Executive Officer at Madrona Venture Labs. He also is an Angel Investor. He served as Board Member at AnswerDash and Chatitive. He served as Vice President of Marketing & Product Development at Farecast, Inc. He was also a board member at Style Genome He has over 10 years of experience in the travel industry, most of which he spent in online travel. He worked at Alaska Airlines overseeing online marketing and distribution partnerships, including Online Travel Agencies and GDSs. Prior to Alaska, Mr. Fridgen served key marketing positions, in dynamic-packaging business units, with Expedia and National Leisure Group. From 1996 to 2000, he was co-founder and President of a student group travel business. He serves as an Advisor of TripHub, Inc. He is a graduate of the University of Washington and holds an MBA from Harvard Business School. Mike Dierken previously held leadership roles at Amazon and McKinsey & Co. He also serves as Board Member at Spruce Up.