Mr. Mike Hurst is a Co-Founder of Exactuals and serves as its Chief Executive Officer. He is an Angel Investor. He is an Advisor of Mattermost. He also serves as Mentor at StartX. He is also a software industry veteran who spent many years at Oracle helping traditional software companies launch Software as a Service (SaaS) offerings. During his time as a senior manager at Oracle, he was exposed to the inefficiencies surrounding residuals distribution in the media and entertainment industry, and he began to develop the relationships and insights that would form the basis for Exactuals. He incubated the business model over the course of his time at Stanford Graduate School of Business with guidance from some of Silicon Valley's most trusted advisors. He holds degrees from Santa Clara University and Stanford University's Graduate School of Business.