John Simms General Information
Mr. John Simms is a Co-Founder and serves as President & Chief Executive Officer at HomeValet. He is also the Founder and serves as Chief Executive Officer and President at CMDI and President and Owner of Odell, Simms & Associates. He also served as Board Member at Audience Partners. He has designed and developed information management systems supporting complex marketing and customer relationship management (CRM) activities of the Republican National Committee, Network Solutions, Citizens for a Sound Economy, Metrocall Paging, and numerous for-profit corporations and not-for-profit organizations. Supported by a talented development team, he designed and created Crimson, a fundraising CRM and Federal Election Commission compliance software serving Republican political committees and campaigns including the Republican National Committee and four Republican presidential nominees. During the 2020 cycle, Crimson managed $4.32 billion in contributions from more than 12 million donors. He is a forty-year veteran of direct marketing communication and fundraising. He is also President and owner of Odell Simms, Inc. (OSI), a marketing company with a forty-six-year history of engagement in fundraising, corporate sponsorship, and direct marketing for many important institutions and iconic projects, such as, The Martin Luther King Memorial, Pentagon Memorial, Gettysburg Visitor Center, Disabled Veterans Memorial, Heritage Foundation, World Meeting of Families, and seven presidential campaigns. He was an investor and a member of the Board of Directors of Audience Partners, an online ad targeting firm, which was sold to Altice SA in 2017. After college and law school, he became immersed in politics as Executive Director of the Mississippi Republican Party, state director of a presidential general election campaign and director of a gubernatorial campaign in his home state of Mississippi before going into business in 1980. He is a member of the Mississippi, Georgia, District of Columbia, and American Bar Associations.