Mr. Peter Sheinbaum serves as Advisor at Trigger Media. He is the Founder & Chief Executive Officer of LinkSmart. He is also the former Chief Executive Officer of DailyCandy. He has also served at AlexBlake as Chief Operating Officer, Director & CRM Practice Leader for Empower Solutions and Manager of E-Commerce for E! Television Networks. Additionally, Mr. Sheinbaum has served on several boards and advisory committees including IdealBite.com, TravelPost.com (sold to Sidestep) and TotalBeauty.com as well as investing in and mentoring, a variety of technology startups. He served as Advisor at Red Tricycle.