The Sonoma Group Overview

  • Investor Type
  • PE/​Buyout
  • Status
  • Active
  • Professionals
  • 4
  • Investments
  • 12
  • Portfolio
  • 6
  • Exits
  • 4

The Sonoma Group General Information


The Sonoma Group is a private equity firm based in Westmount, Canada. The firm makes investments through its two main holding & investment companies Alter Ego Holdings and Boca Boys Holdings. The firm makes equity and debt investments with a focus in the music and entertainment, hospitality, healthcare and pharmaceuticals, consumer products and lifestyle sectors.

Contact Information

Investor Status
Actively Seeking New Investments
Primary Investor Type
Primary Office
  • 1 Westmount Square
  • Suite 1100
  • Westmount, Quebec
  • Canada
+1 (514) 000-0000

The Sonoma Group Investments (12)

Company Name Deal Date Deal Type Deal Size Industry Company Stage Lead Partner
000000 01-Jan-2015 00 000000000 Monitoring Equipment Generating Revenue 0000 00000
000 00000 00000 0000000000 Movies, Music and Entertainment Generating Revenue
00000 0000 000000 00 000000000 Marine Out of Business
00000 0000 0000000000 Specialty Retail Generating Revenue
Cyc Fitness Partners PE Growth/Expansion Other Services (B2C Non-Financial) Generating Revenue
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The Sonoma Group Exits (4)

Company Name Exit Date Exit Type Exit Size
00000000 000000000 22-Nov-2018 000000000000000000
00000 0000 000000 000 00 00000000
00000 0000 000000000000000000
Sonoma Entertainment Out of Business
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The Sonoma Group Investments by Industry, Year, and Region

Investments by Industry

Investments by Year

Investments by Region

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The Sonoma Group Team (6)

Name Title Deals Funds Boards Office
Hillel Frankel Director Legal & Investment Counsel Westmount, Canada
Ronald Brasseur Director Westmount, Canada
Mark Capombassis Vice President of Product Development Westmount, Canada
Nathalie Murdocco Vice President of Product Development Westmount, Canada
Amos Alter Chief Executive Officer 0 Westmount, Canada
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