Mr. David Segal is a Co-Founder of Mad Radish. He is a Co-Founder & Brand Ambassador at DavidsTea. He served as Lead Advisor and Investment Committee Member at Campfire Capital. He joined Campfire in 2015. As a young tea loving entrepreneur, he had a passion to change how people bought and experienced tea. With a focus on customer service and satisfaction the first DAVIDsTEA store was opened in 2008 on Queen Street West in Toronto. The first hires embodied the DAVIDsTEA philosophy of "smart, passionate people". From just one store the company grew to opening 25 stores a year and embody quality, innovative products and great service to their customers - making David a household name. In April 2012, DAVIDsTEA received $14 million minority investment from Highland Consumer Fund. This allowed David to stay on in an executive role, overseeing product innovation, marketing, buying and corporate culture. Now almost a decade later, DAVIDsTEA has over 180 stores throughout North America. June, 2015 saw a new milestone for the brand when David and Co. took the company public.