Katie Cheng

Katie Cheng General Information

Biography

Ms. Katie Cheng served as Chief Marketing Officer at Cynosure. She is a powerhouse marketing leader with more than 25 years of diverse experience in consumer and professional brand and product marketing across the beauty, medical device and electronics industries. In the role of Chief Marketing Officer, Ms. Cheng will help cultivate and transform insights into new, industry-leading innovations to further expand Cynosure's global product portfolio that will drive growth and help support customers and partners for continued success. Cheng most recently served as Chief Marketing Officer at the luxury audio company, Bowers & Wilkins. Prior to that, as Vice President of Marketing at Samsung Electronics America, Ms. Cheng more than doubled unaided brand awareness and accelerated Samsung's home electronics share from #4 to #1. Prior to Samsung, Cheng developed extensive beauty experience at Johnson & Johnson with her 12-year tenure, where she was Group Brand Director of the Global Franchise organization responsible for innovation strategy and pipeline development for such flagship brands as AVEENO®, Clean & Clear® and Neutrogena®.