Mark Textor

Mark Textor General Information

Biography

Mr. Mark Textor is a Co-Founder and serves as Non-Executive Director at CTF Comms. Best known for his strategic insights, he has held the unique position of being the pollster and electoral strategist behind the election victories for seven Commonwealth prime ministers over scores of elections. Described by Channel 4 in the UK as "one of the most influential political strategists and pollsters to walk the planet", and in Australia as " a genius at transforming raw research into compelling communication". Former London mayor and now Prime Minister, Boris Johnson, who has sought Tex's counsel on two successful campaigns, confirmed this view; describing Tex as the "sorcerer of numbers". The Australian Financial Review 2016 Covert Power List said of Tex: "his significance cannot ever be underrated, either his influence on the shaping of a political environment or the advice he gives to corporates and other interested parties who seek his advice". The hundreds of political and commercial campaigns Mark has masterminded have honed a unique ability to persuade diverse boards and managerial teams together towards a common purpose with his acclaimed ability to get all to focus on core messages, core competencies and core values. Prior to founding C|T Group, Tex was Australasian Managing Director and one of the three founding Asia-Pacific team leaders of Wirthlin Worldwide, a $60+ million dollar market research and consulting firm, helping to establish offices in Singapore, Hong Kong, Canberra and Sydney. Mark was mentored by its founder, President Ronald Reagan's pre-eminent pollster, Richard B. Wirthlin.