Erin Fitzgerald Overview

  • Primary Position
  • Chief Marketing...

Erin Fitzgerald General Information

Biography

Ms. Erin Fitzgerald serves as Chief Marketing Officer at Sermo. She served as Vice President, Marketing at AccentHealth. She joined AccentHealth in 2013. She is responsible for all corporate communications, ad sales marketing and network marketing programs. She oversees a cross-functional marketing team, which delivers integrated and customizable marketing strategies through advanced analytics, marketing automation, mobile interaction points and creative to support to AccentHealth's core businesses. Ms. Erin is a marketing innovator with expertise in digital/mobile marketing combined with deep healthcare domain expertise. Prior to joining AccentHealth, Erin served as Senior Director, Marketing for the Local and Lifestyle divisions of Everyday Health, a digital provider of health and wellness solutions. She to lead the strategy and delivery of the company's global marketing strategy; commercial go-to-market, community growth, brand development, demand generation operations, corporate communications and media relations. She joins Sermo with over 10 years of marketing and leadership experience from enterprise B2B2C companies. Most recently, she led AccentHealth's digital transformation through enhanced go-to-market strategies and new product launches, culminating in the sale of the business to Outcome Health. Prior, she oversaw all marketing functions for Everyday Health's fastest-growing division as well as the global media company Conde Nast. Her expertise includes building high performance teams, driving demand generation, defining compelling brand narratives for market-entry and mature brands and bringing the client experience to the core of the enterprise.

Contact Information

Primary Position
Chief Marketing Officer, Sermo
Education
New York University, MS (Master of Science)
Fashion Institute of Technology, BS (Bachelor of Science)
Gender
Female
Email
er
Address
  • Fora
  • 42 Berners Street
  • London W1T 3ND
  • England, United Kingdom

Erin Fitzgerald Positions (1)

Firm name Firm type Title Location Industry Since
Sermo Company Chief Marketing Officer London, United Kingdom Social/Platform Software

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    Erin Fitzgerald’s primary position is Chief Marketing Officer.

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