Cassie Lancelotti-Young

Cassie Lancelotti-Young General Information

Biography

Ms. Cassie Lancelotti-Young serves as Advisory Board Member at Venture for America. Ms. Lancelotti-Young serves as General Partner at Primary Venture Partners. She serves as Board Member at ravely. She served as Chief Customer Officer at Sailthru. She served as Operating Partner at Primary Venture Partners. She is responsible for the post-sales customer experience at Sailthru, overseeing a variety of customer-focused teams who are focused on one common goal: empowering our clients to drive quantifiable lift in their marketing programs. Formerly a Sailthru client and a long-time direct marketer, she joined Sailthru from Gerson Lehrman Group (GLG) where as VP Marketing Analytics & Business Intelligence, she led the company's intrapreneurship efforts and evangelized lean development and business analytics across the organization. Previously, she served as VP Marketing for Savored (acquired by Groupon). She was an early employee at TheLadders.com, where she oversaw direct marketing and analytics for the company's subscription business and drove 7x growth in revenue and readership in just a few years. She started her career as an internet and media analyst at Citigroup Investment Bank and has also consulted for leading digital brands such as AOL and SapientNitro. She graduated from Duke University and holds an MBA from the Tuck School of Business at Dartmouth.