• Year Founded
  • 2013

Year Founded

  • Status
  • Private

  • Employees
  • 2


  • Latest Deal Type
  • Seed

  • Latest Deal Amount
  • $841K

  • Investors
  • 4 General Information


Developer of a programmable IoT button designed to automate tasks and improve customer experience. The company's device is a programmable, connected button that can do anything inside a business such as notify anyone, trigger automation and request anything, it also streamlines customer relationship management by increasing response time, enabling businesses to manage various processes with ease.

Contact Information

Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Primary Industry
Business/Productivity Software
Other Industries
Automation/Workflow Software
Other Commercial Products
Corporate Office
  • Keizersgracht 169
  • 1016 DP Amsterdam
  • Netherlands
+31 020 000 0000

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Learn more Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
6. Seed Round 01-Feb-2017 $841K 00.000 00.000 Completed Generating Revenue
5. Accelerator/Incubator 29-Jun-2015 00.000 Completed Generating Revenue
4. Seed Round 29-Jun-2015 000 00.000 Completed Generating Revenue
3. Product Crowdfunding 16-Oct-2014 000.00 00.000 Completed Startup
2. Seed Round 07-Oct-2014 $358K $1.35M 00.000 Completed Startup
1. Seed Round 01-Mar-2014 $989K $989K 00.000 Completed Startup
To view’s complete valuation and funding history, request access » Cap Table

Stock # of Shares
Par Value Dividend Rate (%) Original
Issue Price
Liquidation Liquidation
Pref. Multiple
Conversion Price % Owned
Ordinary 00,000 00.00 00.00 00 00.00 00.000
Seed2 Shares 00,000 000.00 000.00 00 000.00 0.000
Ordinary 79,327 $9.72 $9.72 1x $9.72 13.98%
To view’s complete cap table history, request access » Comparisons

HQ Location
Total Raised
Post Valuation
Developer of a programmable IoT button designed to automate tasks and improve customer experience. The company's device
Business/Productivity Software
Amsterdam, Netherlands
2 As of 2022
0.000 0000-00-00
000000000 00.000

000 00

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Cary, NC
00000 As of 0000
00.00 0000-00-00
Add Comparison

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Request a free trial Competitors (1)

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
SAS Institute Failed Transaction (M&A) Cary, NC 00000 000000&0
You’re viewing 1 of 1 competitors. Get the full list » Patents Recent Patent Activity

Publication ID Patent Title Status First Filing Date Technology (CPC) Citations
US-20150332139-A1 Trigger event based response execution with a cancel option Inactive 15-May-2014 00000000000 0
US-20150334559-A1 Trigger event based response execution with motion detection Inactive 15-May-2014 00000000 0
US-20150334063-A1 Trigger event based response execution with unintentional button press prevention Inactive 15-May-2014 0000000000 0
US-20150334062-A1 Trigger event based response execution with automatic power on/off Inactive 15-May-2014 H04L51/046 00 Executive Team (4)

Name Title Board Seat Contact Info
Otto Ruys Co-Founder
Steven Blom Co-Founder
You’re viewing 2 of 4 executive team members. Get the full list » Board Members (3)

Name Representing Role Since
Erkki Heilakka Preon Capital Partners Board Member & Advisor 000 0000
Jari Ovaskainen Self Board Member 000 0000
You’re viewing 2 of 3 board members. Get the full list » Signals

Growth Rate

0.80% Weekly
Weekly Growth 0.80%, 93rd %
-35.5%. 530%

Size Multiple

219x Median
Size Multiple 219x, 100th %ile
0.00x 0.95x. 413Kx

Key Data Points

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Request a free trial Investors (4)

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info
Plug and Play Tech Center Accelerator/Incubator Minority 000 0000 000000 0
Preon Capital Partners Family Office Minority 000 0000 000000 0
Jari Ovaskainen Angel (individual) Minority 000 0000 000000 0
Tekes Not-For-Profit Venture Capital Minority 000 0000 000000 0
To view’s complete investors history, request access »

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